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Trade Informatics
Corporate identity for a company that helps people to trade properly
New-York, USA
About client
Trade Informatics helps to trade better and save money. The company is big, and has been founded many years ago, so owners decided that it’s time for changes to come.
Trade Informatics helps to trade better and save money. The company is big, and has been founded many years ago, so owners decided that it’s time for changes to come.
Our task
Our task is to provide brand research and make design that differentiates the company from the competitors.
Our task is to provide brand research and make design that differentiates the company from the competitors.
Solution
Trendy and adaptive identity with an excellent typography.
Trendy and adaptive identity with an excellent typography.
The main idea and logotype
Our client works with a large amount of information and graphs. So, we decided to reflect it in the whole identity.
We developed a non-flat logo to show that company works in many areas.
Our client works with a large amount of information and graphs. So, we decided to reflect it in the whole identity.
We developed a non-flat logo to show that company works in many areas.
Brand colors and typography
The brand palette makes the project recognizable for the clients. Colors help design to be functional.
Also identity has a neat typography for any tasks.
The brand palette makes the project recognizable for the clients. Colors help design to be functional.
Also identity has a neat typography for any tasks.
Corporate identity
Multifunctional design makes any carrier special.
As you can see, identity doesn't have any patterns. Instead of this, we use beautiful gradients. They create an excellent visual effect and are easy to apply anywhere.
Multifunctional design makes any carrier special.
As you can see, identity doesn't have any patterns. Instead of this, we use beautiful gradients. They create an excellent visual effect and are easy to apply anywhere.
Logomachine gives guarantees for the term and quality of each corporate identity. To maintain such a high level, we have assembled a cool team of designers and managers in our office.
Project team
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Vitaly Kontuganov
Lead design
Alexander Kozlov
Animation design
Daniil Ushakov
Tech design
Kim Mikhailov
Branding Research
Victoria Slepchevich
Copyright
Valeriya Kozlova
Project manager
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